Southern Fields Web Service

Image via Wikipedia

There is no shortage of Wordpress instruction, and the most authoritative is to be found at the Wordpress Codex. And there are no shortage of Wordpress installation tutorial videos available for free– to find the latest, just search “Wordpress installation video”.
The biggest problem is the very volume of instruction available. How to choose? One fairly reliable way for a beginner to get an overview of the installation procedure is to select a tutorial from a mainstream source, written for a mainstream novice audience. This article from PCWorld may give you the info and confidence to do your own installation of your own self-hosted Wordpress site, which we recommend as the centerpoint of your small business social media presence.

SEOBook is a very useful site. This article from SEObook gives a few clues about what should be a post and what should be a page. Very brief and breezy, this little piece is obviously meant for the “post” category. Here are some suggestions for preparing page-type material:

focus the idea around a topic you feel you should be able to own

give it a title that shows ownership of an idea

spend a couple hours getting feedback

create a logo for it and put graphics in it to make it look different than text heavy blog posts

spend a couple hours marketing it by mentioning it to friends in the industry

feature it aggressively on your site

And here is the buried lead:

Average content with an aggressive launch and great marketing outperforms great content with no marketing.

Read the whole (brief) article here.